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Trainings

Science Communication towards media and policy makers
trainings

Science Communication towards media and policy makers

This free course provides an introduction to science communication, focusing on effective communication with the media, policymakers and social media audiences. It is designed to help researchers develop essential skills for engaging with non-scientific audiences, improving the visibility of their work and influencing policy discussions.
The course consists of five independent modules covering key aspects of science communication:

  1. Introduction to Science Communication
  2. Writing for the media
  3. Talking with the media
  4. Social Media for scientists
  5. Talking with policy makers

Each module includes theoretical insights, practical exercises and group discussions. Additional materials are provided for further study. This is a foundational course requiring no prior experience in science communication.

By the end of this course, participants will be able to:

  • Understand the aims of science communication and the importance of engaging with different audiences.
  • Recognise how media and policymakers operate and the role of science in public discourse.
  • Develop skills to write for the media, create press releases and adapt content for different formats.
  • Communicate effectively in media interviews, using clear messaging.
  • Manage social media strategically to promote research and engage with the public.
  • Understand how to communicate research findings to policymakers and contribute to evidence-based policy discussions.

This course is designed for:

R1: First-Stage Researchers (PhD Candidates and Early-Career Researchers)

  • Need to develop communication skills for public engagement.
  • Face challenges in adapting scientific content for non-specialist audiences.
  • Motivated by career development, institutional visibility and outreach opportunities.

R2: Recognised Researchers and R3: Established Researchers

  • Require a more strategic approach to science communication.
  • Need to engage with policymakers and communicate research effectively in the public domain.
  • Motivated by the need for broader impact, improved networking and increased research visibility.

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